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Now let me illustrate how electronic text can liberate a
shape and motion buried deep in a text designed to marmorealize fixity,
a legal statute. Here is a text from the California Highway Code. Legal
writing loves long sentences and this single one takes up an entire page.
The warning, in plain language, means “Don’t pick the flowers
along the freeway.” First, read the text in its original form. (For
fun, try reading it aloud.)
Every person who within the State of California willfully
or negligently cuts, destroys, mutilates, or removes any tree or shrub,
or fern or herb or bulb or cactus or flower, or huckleberry or redwood
greens, or portion of any tree or shrub, or fern or herb or bulb or cactus
or flower, or huckleberry or redwood greens, growing upon state or country
highway rights-of-way, or who removes leaf mold thereon; provided, however,
that the provisions of this section shall not be construed to apply to
any employee of the state or of any political subdivision thereof engaged
in work upon any state, county or public road or highway while performing
such work under the supervision of the state or of any political subdivision
thereof, and every person who willfully or negligently cuts, destroys,
mutilates, or removes any tree or shrub, or fern or herb or bulb or cactus
or flower, or huckleberry or redwood greens, or portion of any tree or
shrub, or fern or herb or bulb or cactus or flower, or huckleberry or
redwood greens, growing upon public land or upon land not his own, or
leaf mold on the surface of public land, or upon land not his own, without
a written permit from the owner of the land signed by such owner or his
authorized agent, and every person who knowingly sells, offers, or exposes
for sale, or transports for sale, any tree or shrub, or fern or herb or
bulb or cactus or flower, or huckleberry or redwood greens, or portion
of any tree or shrub, or fern or herb or bulb or cactus or flower, or
huckleberry or redwood greens, or huckleberry or redwood greens, or leaf
mold, so cut or removed from state or country highway rights-of-way, or
removed from public land or from land not owned by the person who cut
or removed the same without written permit from the owner of the land,
signed by such owner or his authorized agent, shall be guilty of a misdemeanor
and upon conviction thereof shall be punished by a fine of not more than
five hundred dollars ($500) or by imprisonment in a county jail for not
more than six months or by both such fine and imprisonment.
If you read this aloud with any emphasis or vigor, you
soon break up in laughter. And as for sense, you are lost almost from
the first boilerplate repetition of shrubs and ferns. It is a pathless
wood, on the other side of which, somehow, lurk fines and jail. Yet if
only you could see the shapes within the bog yearning to be free, you
could understand the statute at a glance. Let’s let them loose.
We’ll use space and typographical variation (both free in the electronic
writing space, remember) to make the structure clear. Here’s a start:
The animation permits us to focus the boilerplate repetition
as what it is, the chorus of an incipient poem. Next, we separate out
as a parenthesis the parenthetical “provided, however that.”
Notice what happens here? A repetitive pattern (“of the state,”
“upon the state,” “of the state”) begins to make
a vertical visual pattern which shows us how the parenthesis
is arranged and can be understood. Next the opening pattern is repeated,
and then the chorus is repeated, again with vertical patterns. And then
the third repetition of the “every person who” opening. And
then the chorus once more, with a more emphatic vertical boldface emphasis
to lend visual order to the repetitions. And finally the core utterance,
subject and verb united over the boilerplate repetitions by the same dominant
typeface: “every person who”… shall be guilty…”.
Play it again and follow the stages which animated text can reveal.
When the suppressed motion is liberated, the marmoreal
prose metamorphoses into poetry. It wants, in fact, to be Homeric
epic poetry, with its ritual repetitions of fixed phrases and its
pronounced oral rhythms. And when we rearrange it, vertical patterns
that emerge from the linear horizontality. A visual imagination—the
last thing we would expect—is at work here, albeit unawares.
Legal texts are notoriously hard to understand. Might we
find, in this new pattern of attention, an increase in efficiency in how
knowledge is communicated? The kinetic typographical design seeks to improve
the productivity of such a style by separating the main argument, carried
in a gothic type, from its endless qualifications and subdivisions. Like
all layouts, it strives to lend to the mind the powers of the eye.
Legal writing has come under pressure from a “plain
language movement” which seeks to make legal texts more available
to the common understanding. Imagine, then, if large areas of legal writing,
the kinds that ordinary people need to know about, were accessible in
a format that could toggle from the linear to the diagrammatic arrangement.
If we ponder the enormous amount of time spent trying to make sense out
of legal prose like this, not only by lay people but by the lawyers themselves,
we can glimpse the enormous saving in time and effort such dynamic texts
might bring. Our eyes are programmed to detect motion. We like it. When
we see text move, we are drawn into the movement. And when the movement
takes us to a land where meaning has a visual embodiment, we pay invigorated
attention to it.
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